Our 1000 words and more.

Is a picture worth a 1000 words? Or a word worth a 1000 pictures? What-evs – this is where we attempt to make sense of this crazy, creative world of ours. Opinions, thoughts, points of view, and even the occasional piece of wisdom.

January 10, 2023
May 26, 2023
Using impossible software to create impossible worlds – the rise of AI and the art of digital painting.

Creating great AI art takes more than just a sense of good taste; it requires the ability to properly envision a scene and then direct, curate, and embellish the result through its many iterations until something usable emerges. We take a philosophical walk through some of the arguments for and against.

AI, matte painting, digital art
VFX
Concept Art
AI
Matte Painting
May 26, 2023
How CGI is driving the future of car advertising.

There are many reasons why we love doing car projects. From virtual vehicles and virtual production sets to working with incredible technology and talent, we delve into some of the whys, wheres, whens and hows of creating car commercials and car-related work.

VFX, CGI, digital Art
VFX
CGI
Concept Art
May 26, 2023
Art, 3D and the magic of Houdini.

When it comes to creating cool visual effects, animating movies, or constructing exotic fantasy worlds in 3D, our imaginations truly are the only limitation. There’s any number of powerful software applications suited to every purpose and context. We take a peek under the hood of our favourites, SideFX’s Houdini.

3D

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